All Insights

Explore our expert perspectives on how licensing, optimization, and installed base intelligence are reshaping the software economy. From compliance and customer success to revenue acceleration and lifecycle strategy, our insights unpack the forces transforming how software is managed, monetized, and scaled. This is where market reality meets practical evolution today and over time.

Regulatory Signals: What Was Dropped Still Matters

Regulatory withdrawals still send important strategic signals.

January 20, 2026

Product & Civil Liability: Software Explicitly in Scope

Software liability is now a product risk, not a theoretical concern.

January 20, 2026

Competition & Platform Regulation: Distribution Under Scrutiny

Platform rules now shape how software is discovered, monetized, and governed.

January 20, 2026

IP & Software-Adjacent Regulation: Modernizing Protection Frameworks

Digital IP protection is evolving—strategy must keep pace with product reality.

January 20, 2026

Data Economy, Cloud & Interoperability: Redefining Access and Control

Data access, portability, and interoperability are becoming regulated product features.

January 20, 2026

Cybersecurity & Product Compliance: Security-by-Design Becomes Enforceable

Cybersecurity is now a product obligation, not just an IT control.

January 20, 2026

AI & Data-Driven Products: From Innovation to Regulated Reality

AI compliance is no longer theoretical—governance, evidence, and accountability must now scale with innovation.

January 20, 2026

Why Customer Success Fails Without License Intelligence

Customer Success fails without license intelligence, entitlement awareness turns adoption and health data into actionable insights that drive retention, expansion, and growth.

January 20, 2026

Why Software Optimization Is the New Revenue Acceleration Engine

Software optimization turns cost control into a growth engine, transforming compliance into value, adoption, and expansion across all deployment models.

January 20, 2026

License Management Is No Longer About Risk: It’s About Evolution

License management is no longer just about avoiding risk, it’s a lifecycle discipline that stabilizes the base, accelerates evolution, and monetizes the future.

January 20, 2026

The 5 Types of Software Vendors, and Why Each Requires a Different Revenue Motion

Not all software vendors should grow the same way, this maturity-based model explains why each stage requires a fundamentally different revenue motion.

January 20, 2026

Why 70% of Software Revenue Still Lives On-Prem and Why That Changes Everything

Despite cloud momentum, 70% of enterprise software revenue still lives on-prem, and ignoring that reality is the biggest strategic risk vendors face today.

January 20, 2026